3D Virtual Event Case Study

How a CEO converted his product launch into a virtual live event in 6 steps under 18 minutes

Seattle, Washington, January 25, 2021 – MRXPO hosted a public product launch on behalf of Inflexion Point for the 2nd beta release of its Byldr app on January 21, 2021. Although the event was scheduled on MRXPO on short notice, its success highlighted several advantages that a 3D virtual event platform can have over 2D platforms. Continue reading or download the full case study PDF at this link

3D virtual event platforms serve as a more engaging alternative to 2D platforms as they usually offer higher quality visual and audio experiences to the attendees. Coupled with live social interactions , 3D platforms tend to induce high levels of user engagement among attendees.

Among existing 3D virtual event platforms, MRXPO stands out as an enterprise focused solution that is easy to setup and share. The event setup, sharing, and rehearsal took less than 20 minutes in total. Moreover, the entire event was seamlessly live streamed to Youtube for a broader reach. See video below, the keynote event started at around 39:50.

While there is much room for improvement and many features on its development roadmap, MRXPO is breathing a new life into the conference and trade show industry in this new age of pandemic lockdowns.